1 2 1 Direct Response
 

1 2 1 Direct Response (1 2 1) is a major provider of comprehensive direct mail services. We can provide direct mail services that are either stand-alone programs or closely coordinated components of integrated outbound and/or inbound teleservices campaigns. Start a dialog with 1 2 1 today. We can help clients from:

  • Campaign concept development
  • List acquisition and testing (special coding of records to track results over life of campaign)
  • Copywriting with professional copywriters
  • Graphic arts/typesetting
  • Ink-jet addressing
  • Printing
  • Letter-shop (processing, perforating, folding, stuffing, sealing, posting, etc.)
  • Mailing
  • Response processing (handling inbound mail and telephone responses)
  • Caging (donation or purchase processing)
  • Response tracking and analysis including specialized reporting over the life of campaigns / comparison to similar past projects
  • Database management and segmentation
  • CASS Certification: reduces undeliverable mail and decreases postage expenses by maximizing postal presort discounts, resulting in the lowest cost per piece that is available
  • NCOA processing: National Change of Address helps identify out of date or wrong addresses and gives the most current information on the resident

We currently specialize in mailings for clients that require:

  • Lead Generation
  • Customer and Donor Acquisition
  • Donor Pledge
  • Follow-ups
  • Renewals
  • Ticket Requests
  • “Thank you” Letter Programs (weekly program)
 
 
1 2 1 Contact Center Services Channel
   
Integrated Direct Mail Solutions For Direct Marketing Challenges (PDF, 197kb)
Integrated Marketing Database Analytic Solutions For Direct Marketing Challenges (PDF, 194Kb)
   
Commercial Print Ad -- You're Not Connecting With Your Customers! (Low-res PDF, 180Kb)
   
Commercial Print Ad -- Reduce Do-Not-Call Requests by 70% (Low-res PDF, 184Kb)